Summary: During brainstorming and discussions, some thoughts bubble up while others are buried. De Bono's Six Thinking Hats technique provides a systematic solution to sharing and improving ideas by eliminating idea-destructive elements during brainstorming meetings. Our thinking can be unstructured and reinforced, leading individuals and groups to think irrationally and be biased toward specific ideas, which […]
Minimum Viable Product Examples and Applications
When we have a new product idea, it is always surrounded by uncertainty regarding its future success and market acceptability. During the design processes, such as the Double Diamond Design Thinking, we could collect user feedback and use it to iterate our product prototype. Still, this limited cycle doesn't give us the chance to have […]
How to Use Task Analysis Grid in Service Design
As a designer, I usually find it challenging to communicate with all the stakeholders in the project, especially in service design, where the product is intangible in contrast to product design. What increases the complexity of this conversation is the nature of how we, as designers, develop our problem-solving mindset while we think visually through […]
Customer Journey Mapping: A Complete Guide for Designers
According to the Digital Trend 2015 Report, customer experience is crucial to stand out from competitors. Suppose there is a single type of data to identify the success of the design outcome. In that case, I will choose the customer experience, it is the crucial element behind the design of any product or service to […]
The Double Diamond Design Thinking Process and How to Use it
We explored the design thinking different frameworks in various articles, and one of these models is the Double Diamond design thinking process which the British Design Council developed. Like other design thinking processes, it uses critical thinking and reflective practice to apply design characteristics to reach creative solutions and innovative ideas. Related articles: Design Thinking […]
Design Thinking Guide: What, Why and How
For many companies, the design process is still locked inside a small creative room. Designers do not effectively contribute to building the business as the design is seen as a tool rather than a strategy. On the other hand, a quick look at the markets can tell us more about how the holistic approach of […]
Guide for 3D Printing Technologies
3D printing technology is one of the rapidly growing fields that has been involved in different industries including, but is not limited to industrial design, product design, and medical implementations. The affordability of 3D printers, plus their easy installation and usage, make it a very appealing technology for designers to visualize their ideas in the […]
SWOT Analysis: Exploring Innovation and Creativity within Organizations
Innovation and creativity are considered by many strategists a key factor of business success and prosperity. However, only one from six ideas achieve the goal and return profit to the organization. How to determine the potential success in innovative ideas? Many tools and methods are used to evaluate ideas such as pass-fail evaluation, evaluation matrix […]