How to Conduct Heuristic Evaluation?
The usability testing is one of the essential stages of the user experience design process where the prototype is tested and evaluated to ensure that the final product is user-friendly
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Design Thinking
Tools and tips about design thinking for education and organizations such as mind maps, brainstorming, six thinking hats, TRIZ, SCAMPER, starbursting, and more.
The Double Diamond Design Thinking Process and How to Use it
We explored the design thinking different frameworks in various articles, and one of these models is the Double Diamond design thinking process which the British Design Council developed. Like other
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How to use Card Sorting to Improve Service Design
Service design follows the same design thinking processes that we highlighted in previous articles about design thinking. However, when it comes to the prototyping stage, there should be a coherent structure
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How to Apply Blue Ocean Strategy
One of the biggest challenges that face today’s companies is market competency. The challenge factor is magnified for new companies as they try to find a value proposition that allows
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Decision Matrix Analysis: How to Make the Right Decision
Making the right decision is the biggest challenge that designers, managers, and innovators face, especially when there can be more than one possible choice to select from and multiple factors
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Starbursting Technique: Evaluating New Ideas
Starbursting is another creative brainstorming tool with a different approach from other brainstorming techniques. When the team inside the organisation brainstorms new ideas using mind mapping and brainstorming tools, the
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Jumping into Design Thinking? Read These Books First
Can you think that following a design thinking process five steps turns you into creative innovator?! Believe me, it isn’t and never has been this way. The spread of the term
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PESTLE Analysis and When to Use it
Finding a creative idea is only the first step in every innovation process, understanding the whole picture about business and forecast both internal and external factors that may affect it
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The Role of Storytelling in the Design Process
Storytelling is in the heart of our DNA as a human being, it helps us connect events is a holistic experience through time. This unique nature of stories makes it
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Why Design Thinking Doesn’t Work
Many articles have recently addressed design thinking as one of the methods to solve problems and achieve innovation by focusing on human needs. However, the over-commercialisation and promotions have led
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How to Apply Root Cause Analysis Using 5 Whys
The root cause analysis aims to dig deep into a particular problem to identify the primary cause behind it. One of the most significant challenges that face us when trying
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Measuring the Impact of Design Thinking
The term design thinking has been widely used to describe the application of design process’s characteristics and distinguish it from other development processes such as the focus of user needs.
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Why Companies Need to Apply Design Thinking
Until the moment of writing this article, many companies are still having a lack of understanding the notion of design thinking. I believe this may be a result of two
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How to Apply the Failure Mode and Effects Analysis in Design
Out worst fear in design is to end up with a failed product. At this particular moment, we pause and wonder; if we would know this will going to happen,
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Why Brainstorming is a Waste of Time and What is the Alternative
The notion of brainstorming was first introduced by the advertising executive Alex Osborn in 1939 and was published in his book, How to Think Up, in 1942. The basic idea
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Unpacking Design Thinking Futures: GK VanPatter in conversation with Rafiq Elmansy Part 2
Last week, we got the chance to discuss with GK VanPatter, co-founder of Humantific, his vision about design thinking futures as part of this series of interviews with design leaders.
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Unpacking Design Thinking Futures: GK VanPatter in conversation with Rafiq Elmansy Part 1
Design is now taking broader perspective than before. It’s now used by large companies such as Google, Apple, IKEA, Nike, and others as a strategic and business tool to lead
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How to Create the System Thinking Diagrams
Complex systems can’t be seen as individual parts. We need a broader perspective to see the whole pattern that causes the problem as many factors as affecting both the current
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How to Apply Critical Thinking Using Paul-Elder Framework
The critical thinking provides an efficient method for designers, design students, and researchers for evaluating arguments and ideas through rational inductive and deductive reasoning in order to improving thinking about
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Why Some Companies Reject Design Thinking and How to Handle it
As designers, the design thinking is part of our daily habits even if we don’t have any background about its different stages. We research for information about the project before
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