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Tag: Design Thinking

design thinking books
Design Thinking

Jumping into Design Thinking? Read These Books First

04/14/202004/14/2020 - by Rafiq Elmansy

Can you think that following a design thinking process five steps turns you into creative innovator?! Believe me, it isn’t and never has been this way. The spread of the term design thinking is aligned with significant amount misleading of criticism. …

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design thinking
Design Thinking

Why Design Thinking Doesn’t Work

09/17/2018 - by Rafiq Elmansy

Many articles have recently addressed design thinking as one of the methods to solve problems and achieve innovation by focusing on human needs. However, the over-commercialisation and promotions have led to a backfire on the tool itself as it doesn’t …

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design thinking ROI
Design Thinking

Measuring the Impact of Design Thinking

04/10/2018 - by Rafiq Elmansy

The term design thinking has been widely used to describe the application of design process’s characteristics and distinguish it from other development processes such as the focus of user needs. These characteristics have been framed into different design thinking models …

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Design Thinking

Why Companies Need to Apply Design Thinking

01/22/2018 - by Rafiq Elmansy

Until the moment of writing this article, many companies are still having a lack of understanding the notion of design thinking. I believe this may be a result of two main factors; the first one that is many companies still …

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design thinking
Design Thinking

Why Some Companies Reject Design Thinking and How to Handle it

06/12/201706/12/2017 - by Rafiq Elmansy

As designers, the design thinking is part of our daily habits even if we don’t have any background about its different stages. We research for information about the project before jumping into the design process. We tend to sketch or …

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design thinking
Design Thinking

Ideation in Design Thinking: Tools and Methods

05/02/201705/02/2017 - by Rafiq Elmansy

The ideation stage in the design thinking process allows the design team to translate their knowledge acquired during the inspiration, the first stage in the design thinking process, into a tangible model or a prototype. This model puts everyone in …

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design thinking
Design Thinking

How to Successfully Apply the Inspiration in Design Thinking

03/21/2017 - by Rafiq Elmansy

In the last few decades, there were different models for the design thinking process that have been introduced such as the d.school design thinking, IDEO human-centered design, double diamond, IBM design thinking, Google design sprinting and others. Noticeably, these models …

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design thinking
Design Thinking

Design Thinking Guide: What, Why and How

02/01/201702/01/2017 - by Rafiq Elmansy

For many companies, the design process is still locked inside a small creative room. Designers do not effectively contribute to building the business as the design is seen as a tool rather than a strategy. On the other hand, a …

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design thinking
Design Thinking

How Design Thinking Reshaped Microsoft Products

01/04/2017 - by Rafiq Elmansy

10 years ago, I used to be a Windows operating system user and always asked myself; why is it so complicated? The screen is full of functions with minimum consideration for the user experience. In 2012, Microsoft released their Windows …

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design thinking
Design Thinking

Design Thinking: The Need for Empathy

12/05/2016 - by Rafiq Elmansy

The idea behind design thinking is to address the user problems and ensure that the user’s needs are in focus during the different design process phases. it does not matter which design process model you apply in your business; IDEO …

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design thinking process
Design Thinking

How Design Thinking Approaches Problems

06/23/2016 - by Rafiq Elmansy

Design thinking is widely known as a strategy to successfully address complex problems and build products that address consumers’ needs. Many word-leading design companies, such as Apple, Microsoft, IKEA, Lego and others, have achieved success through applying design thinking in …

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apple innovation
Design Thinking

Design Thinking Case Study: Innovation at Apple

04/07/2016 - by Rafiq Elmansy

Apple is one of the leading companies that is renowned for its unique products and brand. A short talk with an Apple user reveals there is an emotional relation between consumers and Apple products, including every “i” product created in …

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design thinking in schools
Design Thinking

Design Thinking in Schools: Building a Generation of Innovators

03/10/2016 - by Rafiq Elmansy

Observing today’s world can tell us much about tomorrow and what human beings need to meet future challenges. Along with the increasing challenges that we face everyday from economical challenges and climate change to extremism and the increasing language of …

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mind mapping
Design Thinking

If You Believe that Design Thinking is a Waste of Time, You’re Doing It Wrong

11/30/201511/30/2015 - by Rafiq Elmansy

Design thinking tools and methods tend to explore innovative ideas and creative solutions for organization problems by shifting the way we think from ordinary methods to new techniques that explore undiscovered creative potentials. Implementing design thinking as part of the …

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Design Thinking

Applying Design Thinking in Education to Fight Extremism

11/18/2015 - by Rafiq Elmansy

Last week, we woke up to the terrible attacks in Paris, and the world is still mourning the more than 150 killed in the incident. A couple of days before, a similar terrorism attack took place in Lebanon, with more …

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