Design thinking, innovation and user experience
In a previous article, we explored how top designers such as Tom Bassett, Frank Gehry, David Rockwell and Yves Béhar defined the creative brief. While there are many theories and debates about what should be included in the creative brief, …
Read More
Most of the designers who have worked within a poor management environment understand how this context can hinder their creativity and ability to innovate, which in turn, dramatically decrease the chances of innovation and creativity inside the organization. This leads …
Read More
The ability to solve problems is one of the essential strong points inside successful organizations. Seeing the success of a companies’ innovation and creativity does not mean that everything went perfect during the production time. Each creative process or innovation …
Read More
First of all, I am one of the biggest fans of the new 3D printing technology and see it as a game-changer in the product design industry. It opens the doors for designers to turn their ideas into workable projects …
Read More
Innovation and creativity are considered by many strategists a key factor of business success and prosperity. However, only one from six ideas achieve the goal and return profit to the organization. How to determine the potential success in innovative ideas? …
Read More
Innovation plays an essential role in a company’s success in the market. Large enterprises such as Apple, IKEA, Lego, Johnson & Johnson and others are paying much attention to innovation and leading the market with new products and solutions. Many …
Read More
Many tools and techniques involve the design thinking process such as mind maps, brain dumps, group discussion, SWOT analysis, reversed brainstorming and others. Each of these tools has its own strong points that qualify it to reach innovative solutions or …
Read More
The United Kingdom creates 23 million tons of waste each year, 30% of this figure consists of packages. Considering the fact that the UK recycles 39 percent of its waste, the number increases in other countries that have a lower …
Read More
The critical thinking process can be complex and may be confusing. One of the proven successful methods to organize both group and individual thinking is the six thinking hats, also known as De Bono’s six thinking hats. The method has …
Read More
Lego bricks extend their role as a play toy to contribute to design thinking inside large organizations through the Lego Serious Play tool. Design thinking is an essential process for companies who would like to lead the market through creativity …
Read More
Companies such as Apple, Toyota, Virgin and others provide proof that applying design thinking in the innovation process can make changes not only by creating opportunities, but also by building a better future for people by daily problems. These companies …
Read More
Many companies provide examples that creative leadership can lead an organization to a better competitive position in the market and while building brand value. Examples of these companies include Apple, Lego, IKEA, Starbucks, Mercedes Benz and others. In the center …
Read More
Many schools claim that their systems support innovation and creativity in the educational process, yet the results indicate a failure to implement the proper methodologies in order to achieve this aim. One of the main reasons for this is the …
Read More
Design and innovation play an essential role in today’s business success through fueling an organization’s future with creative ideas that in turn, will help maintain superiority in market competition. Investing in business ventures and start-up ideas are other reason for …
Read More
One of the challenges that face designers when they start a freelance job, build their own studio or take the responsibility of a design manager inside an existing organization is estimating the design project budget. Unlike the majority of projects …
Read More