How to Create a Professional Creative Brief?
Through my years of working as a designer, I understood two factors: the most crucial document that paves the way through the design process is the creative brief, and there
Read moreDesign thinking, innovation, user experience and healthcare design
Through my years of working as a designer, I understood two factors: the most crucial document that paves the way through the design process is the creative brief, and there
Read moreLet’s have a think of the design practice and how design research contribute to the development of different design solutions, products, services, and systems. Both design and research are human
Read moreWhen we have a new product idea, it is always surrounded by uncertainty regarding its future success and market acceptability. During the design processes, such as the Double Diamond Design
Read moreDuring the design process, several parameters bubble during the research and ideation sessions that you need to organise, analyse and prioritise, such as application features, project tasks or organise application
Read moreOne of the biggest challenges that face today’s companies is market competency. The challenge factor is magnified for new companies as they try to find a value proposition that allows
Read moreBrainstorming allows teams to explore ideas and analyse information creatively and collaboratively during the design thinking process. During the pandemic lockdown, online brainstorming solved the problem that teams had to
Read moreWhen I teach design to my students, I usually tell them to look for the “value” and acknowledge it is the most important connection between you and your user. The
Read moreAs a designer, I usually find it challenging to communicate with all the stakeholders in the project, especially in service design, where the product is intangible in contrast to product
Read moreLeonardo Da Vinci was not only a master of art and science but also a great creative thinker with an extraordinary ability to look at the world from a creative
Read moreInnovation and creativity are essential factors to achieve competitive advantages in the market. Innovative companies adopt strategies that aim to improve both the input and output sides of the innovation
Read moreDesign is a complex process involving several human and non-human actors interacting in the design arena. When IKEA designs a chair or kitchenware, they consider several factors manifested in their
Read moreThe broad role of digital healthcare design is progressing rapidly, driven by the need for digital and technological solutions to address the increasing challenges facing healthcare systems worldwide. Several barriers
Read moreIn this rapidly changing world, future generations will face increasingly challenging obstacles like climate change, pollution, poverty, lack of resources and other difficulties that have yet to manifest. Problems predicted
Read moreThe term design thinking has been widely used to describe the application of the design process’s characteristics and distinguish it from other development processes, such as the focus of user
Read moreTwenty years ago, I used to be a Windows operating system user and always asked myself; why is it so complicated? The screen is full of functions with minimum consideration
Read moreAccording to the Digital Trend 2015 Report, customer experience is crucial to stand out from competitors. Suppose there is a single type of data to identify the success of the
Read moreThematic analysis is a qualitative research method used to identify, analyse, and interpret patterns or themes within a dataset, such as interview transcripts, survey responses, or written texts. It involves
Read moreHealthcare systems worldwide face increased challenges, including increasing costs, lack of working staff, and long waiting lists considering that healthcare expenditure consumes a large portion of the country’s GDP. For
Read moreThe root cause analysis aims to dig deep into a particular problem to identify its primary cause. One of the most significant challenges we face when trying to solve a problem is
Read moreEvery day, designers face decision-making challenges on different levels of their careers. In many situations, uncertainty dominates the choices, especially when evaluating new ideas or introducing a new innovating product
Read more