Design thinking, innovation and user experience
In the 21st century, the role of design to solve social problems has become more and more important. With the increasing issues and challenges in our daily lives, a successful human-centered design process tends to put human beings at the core of product development in order to solve their existing and future problems. However, we see many problems that are …
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In the rapidly changing world we are facing future generations will face increasingly challenging obstacles like climate change, pollution, poverty, lack of resources and other difficulties that have yet to manifest. Problems that were predicted years ago have become a reality that we can now observe on daily newscasts. Among these mixed, even chaotic, challenges, can design and innovation save …
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The term “sustainable design” has been used in multiple disciplines, including but not limited to product design, architecture design, interior design, and graphic design. Sustainable design refers to the design process that integrates an environmentally friendly approach and considers nature resources as part of the design. Sharlyn Underwood, American Society of Interior Designers (ASID) Virginia chapter president and interior designer …
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In this first part of this article, we explored the design strategy’s key role in achieving the organization’s business targets, and its creativity places it ahead of competitors in the market. The design role has a more holistic approach than just the product design. Design strategy and management is essential in forming the company’s whole vision and strategic planning. Design at …
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Design is implemented throughout numerous levels within an organization, starting from its strategic planning to the production process and final delivery of the product or service to the consumer. Strategic design and good design management for the organization are essential to achieve both innovation and enterprise business targets, which subsequently lead to a greater ability to compete in the market …
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Recently, LEGO discontinued its marketing campaign with Shell, putting an end to the controversial partnership that lasted 50 years. Greenpeace brought this to the public’s attention through its intensive campaign across multiple channels; you may have already seen its advertisements in your Facebook news feed. The video below, “Everything Is Not Awesome”, provides a shocking look at how Shell’s search …
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