Design thinking, innovation and user experience
According to the Digital Trend 2015 Report, customer experience is considered the most important factors to stand from your competitor in the business. This can be achieved only through understanding the customer experience. The customer journal mapping can help us …
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During our researches in the Design Education barriers, we found that many students are looking forward to studying design. However, they are faced with obstacles that prevent them from studying their favorite subject. The location and finance were at the …
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It doesn’t matter how solid is your business plan and market research conducted before pushing the product or service to the savagely competing market, there are always unexpected surprises. The Minimum Viable Product (MVP) gives you the chance to test …
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The ideation stage in the design thinking process allows the design team to translate their knowledge acquired during the inspiration, the first stage in the design thinking process, into a tangible model or a prototype. This model puts everyone in …
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In simple words, system thinking means understanding the big picture of the current situation through recognizing its different elements, how they interact with each other from one side and external systems from another. For example, the car is considered a …
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In the last few decades, there were different models for the design thinking process that have been introduced such as the d.school design thinking, IDEO human-centered design, double diamond, IBM design thinking, Google design sprinting and others. Noticeably, these models …
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The role of design is now extending the form and function of the product or service to more contribution to building innovative solutions that emphasize the wise consumption for natural resources. It’s design’s responsibility to build a strategic plan that …
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For many companies, the design process is still locked inside a small creative room. Designers do not effectively contribute to building the business as the design is seen as a tool rather than a strategy. On the other hand, a …
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Didn’t get the chance to attend a design school? You’re not alone as many barriers can stand between students to achieve their goal to learn design by getting a design degree. Amongst these barriers, the high tuition costs and lack …
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10 years ago, I used to be a Windows operating system user and always asked myself; why is it so complicated? The screen is full of functions with minimum consideration for the user experience. In 2012, Microsoft released their Windows …
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The usability testing is one of the rates stages of the user experience design process where the prototype is tested and evaluated to ensure that the final product is user-friendly in terms of both for and function in addition to …
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The Human Being used stories since the dawn of civilization to as a method for communication, amusement, reflecting emotions, and telling their experience. Stories are a great tool to visualize information through words and human expressions and were always used …
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The user experience design aims to put users in the heart of the product development process by addressing their everyday needs and solving their problems. Achieving this target can help creating a desirable and usable product that people can use …
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The idea behind design thinking is to address the user problems and ensure that the user’s needs are in focus during the different design process phases. it does not matter which design process model you apply in your business; IDEO …
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Over the course of understanding the challenges that face design industry in the Middle East and North Africa, we established the Design MENA section where we try to address the issues related to design in this area of the world. …
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