Design thinking, innovation, user experience and healthcare design
Starbursting is another creative brainstorming tool with a different approach from other brainstorming techniques. When the team inside the organisation brainstorms new ideas using mind mapping and brainstorming tools, the
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The design adds various values inside any company. At the top of these values is building a company-wide strategy such as IKEA sustainable design strategy. Strategic design and good design
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In response to the Coronavirus (COVID-19) outbreak, many educational institutions have recommended their students to switch to distance learning or online learning to reduce the chances to get infected and
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Finding a creative idea is only the first step in every innovation process, understanding the whole picture about business and forecast both internal and external factors that may affect it
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Storytelling is in the heart of our DNA as a human being, it helps us connect events is a holistic experience through time. This unique nature of stories makes it
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Building a user-centered design requires a deep understanding of consumer experience, which can be only achieved through an in-depth research process prior to building the first product prototype. However, as
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Until the moment of writing this article, many companies are still having a lack of understanding the notion of design thinking. I believe this may be a result of two
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The notion of brainstorming was first introduced by the advertising executive Alex Osborn in 1939 and was published in his book, How to Think Up, in 1942. The basic idea
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Last week, we got the chance to discuss with GK VanPatter, co-founder of Humantific, his vision about design thinking futures as part of this series of interviews with design leaders.
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Design is now taking broader perspective than before. It’s now used by large companies such as Google, Apple, IKEA, Nike, and others as a strategic and business tool to lead
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The understanding of the target audience is crucial for building a viable product or service. Companies use the market segmentation in order to focus their production and marketing campaign on
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In order to have a clear vision about the new product development process, companies today are in greater need to write a creative brief. This is due to the nature of
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The lean UX allows us to escape the barrier of the traditional UX process to a more agile process. Instead of waiting for a full details UX specifications, the team
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Many designers ask me the common question; is it better to search for design jobs or become freelance designers? Many of the design projects can run remotely without restricting to
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As designers, the design thinking is part of our daily habits even if we don’t have any background about its different stages. We research for information about the project before
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In almost every design project, we find ourselves trapped in a number of mindset obstacles that stands between us and building an innovative outcome. These barriers include presumptions, biased ideas,
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What if we can turn problems faced in projects into opportunities? There are various examples show that understanding the problem and provide a creative solution for it can lead to
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In simple words, system thinking means understanding the big picture of the current situation through recognizing its different elements, how they interact with each other from one side and external
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In the last few decades, there were different models for the design thinking process that have been introduced such as the d.school design thinking, IDEO human-centered design, double diamond, IBM
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For many companies, the design process is still locked inside a small creative room. Designers do not effectively contribute to building the business as the design is seen as a
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