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Author: Dr Rafiq Elmansy

creative problem solving
Critical Thinking Design Management Design Thinking Tools Problem Solving 

Creative Problem Solving: How to Turn Challenges into Opportunities

Dr Rafiq Elmansy 05/18/201710/09/2022Creative Problem Solving 6 min read

What if we can turn problems faced in projects into opportunities? There are various examples show that understanding the problem and provide a creative solution for it can lead to

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customer journey mapping
Brainstorming Design Management Design Research 

Visual Guide to the Customer Journey Mapping

Dr Rafiq Elmansy 05/15/201710/09/2022Customer Journey Map, Customer Journey Mapping 7 min read

According to the Digital Trend 2015 Report, customer experience is considered the most important factors to stand from your competitor in the business. This can be achieved only through understanding

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the minimum viable product
Design Management Design Research Ideate Implement 

The Minimum Viable Product and Why It is Important

Dr Rafiq Elmansy 05/09/201710/09/2022Minimum Viable Product 5 min read

It doesn’t matter how solid is your business plan and market research conducted before pushing the product or service to the savagely competing market, there are always unexpected surprises. The

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systems thinking
Design Management Design Thinking Examples 

Design Schools Should Teach Systems Thinking and This is Why

Dr Rafiq Elmansy 04/11/201710/09/2022Critical Thinking, design education, Systems Thinking 5 min read

In simple words, system thinking means understanding the big picture of the current situation through recognizing its different elements, how they interact with each other from one side and external

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design thinking
Design Management Design Thinking Tools Implement 

How to Successfully Apply the Inspiration in Design Thinking

Dr Rafiq Elmansy 03/21/201710/09/2022Design Thinking 5 min read

In the last few decades, there were different models for the design thinking process that have been introduced such as the d.school design thinking, IDEO human-centered design, double diamond, IBM

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Design Management 

The Future of Design will be Circular Design

Dr Rafiq Elmansy 03/14/201710/09/2022circular design, circular economy 6 min read

The role of design is now extending the form and function of the product or service to more contribution to building innovative solutions that emphasize the wise consumption for natural

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design thinking
Brainstorming Design Management Design Thinking Tools Ideate Implement Problem Solving 

Design Thinking Guide: What, Why and How

Dr Rafiq Elmansy 02/01/201710/09/2022Design Thinking 18 min read

For many companies, the design process is still locked inside a small creative room. Designers do not effectively contribute to building the business as the design is seen as a

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learn design
Design Management Design Research Design Thinking Examples 

Tips to Learn Design Without Going to a Design School

Dr Rafiq Elmansy 01/09/201710/09/2022Learn Design 9 min read

Didn’t get the chance to attend a design school? You’re not alone as many barriers can stand between students to achieve their goal to learn design by getting a design

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design thinking
Design Management Design Thinking Examples 

How Design Thinking Reshaped Microsoft Products

Dr Rafiq Elmansy 01/04/201710/09/2022Design Thinking 7 min read

10 years ago, I used to be a Windows operating system user and always asked myself; why is it so complicated? The screen is full of functions with minimum consideration

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service design
Brainstorming Design Management Design Thinking Tools 

No Good Service Design Without Good Storytelling

Dr Rafiq Elmansy 12/14/201610/09/2022service design 5 min read

The Human Being used stories since the dawn of civilization to as a method for communication, amusement, reflecting emotions, and telling their experience. Stories are a great tool to visualize

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user experience design
Design Management Design Research 

5 Myths About The User Experience Design Process

Dr Rafiq Elmansy 12/12/201610/09/2022User Experience Design 6 min read

The user experience design aims to put users in the heart of the product development process by addressing their everyday needs and solving their problems. Achieving this target can help

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design thinking
Design Management Design Thinking Examples 

Design Thinking: The Need for Empathy

Dr Rafiq Elmansy 12/05/201610/09/2022Design Thinking 6 min read

The idea behind design thinking is to address the user problems and ensure that the user’s needs are in focus during the different design process phases. it does not matter

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design education
Design Management Design Thinking Examples 

What Designers Think About Design Education in the Middle East Region

Dr Rafiq Elmansy 11/28/201610/09/2022design education 5 min read

Over the course of understanding the challenges that face design industry in the Middle East and North Africa, we established the Design MENA section where we try to address the

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breakthrough innovation
Design Management 

Which is Good for Start-ups, Incremental or Disruptive Innovation?

Dr Rafiq Elmansy 11/22/201610/09/2022Disruptive Innovation 5 min read

Today’s companies are faced with increasing challenges in terms of competitiveness and their ability to sustain business success. In order to survive these challenges , there is an agreement between

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ux research
Design Research 

The Price of Not Doing a Proper UX Research

Dr Rafiq Elmansy 11/10/201610/09/2022UX Research 6 min read

When it comes to UX research, business owners and managers freak out to implement as they eager to invest the precious project time in production stages rather than thinking and

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human-centered design
Design Management Design Research Design Thinking Examples 

Why Do We Need Human-Centered Design More than Before?

Dr Rafiq Elmansy 11/07/201610/09/2022Human Centered Design 7 min read

The human-centered design aims to creatively solve problems by focusing on the consumer behavior and needs rather than their demographics. The approach is currently adopted by different industries as it

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strategic thinking
Critical Thinking Problem Solving 

Five Skills to Improve Your Strategic Thinking

Dr Rafiq Elmansy 11/02/201610/09/2022Strategic Thinking 7 min read

The ability to take strategic decisions can lead the organization to achieve business success as firms can’t preserve its existence without a strategy that maintains its long-term growth. Having the

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task-analysis-grid-service-design
Critical Thinking Design Management Design Thinking Tools Healthcare Design Ideate 

How to Use Task Analysis Grid in Service Design

Dr Rafiq Elmansy 10/24/201610/09/2022service design, task analysis grid 6 min read

Designers usually find themselves stuck in the communication with the other stakeholders in the project in order to understand the project challenges that need to be addressed. While they communicate

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critical thinking
Critical Thinking Design Management 

Guide for Critical Thinking for Designers

Dr Rafiq Elmansy 10/18/201610/09/2022Critical Thinking 6 min read

In every single day in our life, we are faced with a number of choices to make, problems to solve, and ideas to evaluate or analyze. However, these activities are

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service design tools
Design Management Design Thinking Tools 

4 Service Design Tools to Focus on Consumers’ Needs

Dr Rafiq Elmansy 10/03/201611/17/2022service design tools 6 min read

Service design aims to improve both commercial and social services by putting the consumer in the heart of the process. Therefore, organizations that aim to achieve success and higher market

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