Why Do We Need Human-Centered Design More than Before?
The human-centered design aims to creatively solve problems by focusing on the consumer behavior and needs rather than their demographics. The approach is currently adopted by different industries as it
Design Thinking
How to Use Mind Mapping for Better Thinking
During brainstorming meetings and problem-solving sessions, many outputs are shared and presented in fractals. Many of the design thinking methods we discussed aims to direct the attendees thinking towards a
A Guide to the SCAMPER Technique for Creative Thinking
Creative thinking and problem-solving are essential parts of the design process to turn ideas into innovation and break the barriers against creativity. One of the successful methods used in creative
Problem Solving Using Hurson’s Production Thinking Model
The ability to solve problems is one of the essential strong points inside successful organizations. Seeing the success of a companies’ innovation and creativity does not mean that everything went
SWOT Analysis: Exploring Innovation and Creativity within Organizations
Innovation and creativity are considered by many strategists a key factor of business success and prosperity. However, only one from six ideas achieve the goal and return profit to the
Design Thinking Tools: Reverse Brainstorming
Many tools and techniques involve the design thinking process such as mind maps, brain dumps, group discussion, SWOT analysis, reversed brainstorming and others. Each of these tools has its own
Top Resources to Learn Design Thinking Online
Companies such as Apple, Toyota, Virgin and others provide proof that applying design thinking in the innovation process can make changes not only by creating opportunities, but also by building
The Graphic Design Major in the American University in Cairo: First Generation of Emerging Talent Graduates
New, young talent shined in the hall of the Sharjah gallery in the American University in Cairo (AUC) this week as new graduates gathered to present their final graduation projects
Why Design Education in the Middle East Doesn’t Meet the Market Needs
One of the questions commonly asked by young, talented designers and students who dream of design as their future career is, “How do I learn design?” The questions are also
Exploring Human-Centered Innovation: NEST CASE STUDY
As RIBA’s policy officer, Emillia Plotka stated, “Access to energy consumption data at a larger scale could help identify energy-use hotspots and point to areas that could benefit from community energy