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Design Management

Design management and strategic design related articles that cover the holistic approach of design as an innovation and business tool.

creative brief
Design Management 

Why Do Companies Need the Creative Brief More Than Before?

Dr Rafiq Elmansy 07/05/201704/03/2023Creative Brief, Design Brief 5 min read

In order to have a clear vision about the new product development process, companies today are in greater need to write a creative brief. This is due to the nature of

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design jobs
Design Management 

Freelance vs Full-time Design Jobs: Making the Right Decision

Dr Rafiq Elmansy 06/19/201704/03/2023Design Jobs 8 min read

Many designers ask me the common question; is it better to search for design jobs or become freelance designers? Many of the design projects can run remotely without restricting to

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design thinking
Design Management 

Why Some Companies Reject Design Thinking and How to Handle it

Dr Rafiq Elmansy 06/12/201710/09/2022Design Thinking 7 min read

As designers, the design thinking is part of our daily habits even if we don’t have any background about its different stages. We research for information about the project before

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learn design
Design Management 

Tips to Learn Design Without Going to a Design School

Dr Rafiq Elmansy 01/09/201704/03/2023Learn Design 9 min read

Didn’t get the chance to attend a design school? You’re not alone as many barriers can stand between students to achieve their goal to learn design by getting a design

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service design
Brainstorming Design Management Design Thinking Tools 

No Good Service Design Without Good Storytelling

Dr Rafiq Elmansy 12/14/201610/09/2022service design 5 min read

The Human Being used stories since the dawn of civilization to as a method for communication, amusement, reflecting emotions, and telling their experience. Stories are a great tool to visualize

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user experience design
Design Management UX Design 

5 Myths About The User Experience Design Process

Dr Rafiq Elmansy 12/12/201610/09/2022User Experience Design 6 min read

The user experience design aims to put users in the heart of the product development process by addressing their everyday needs and solving their problems. Achieving this target can help

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design education
Design Management 

What Designers Think About Design Education in the Middle East Region

Dr Rafiq Elmansy 11/28/201604/03/2023design education 5 min read

Over the course of understanding the challenges that face design industry in the Middle East and North Africa, we established the Design MENA section where we try to address the

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breakthrough innovation
Design Management 

Which is Good for Start-ups, Incremental or Disruptive Innovation?

Dr Rafiq Elmansy 11/22/201610/09/2022Disruptive Innovation 5 min read

Today’s companies are faced with increasing challenges in terms of competitiveness and their ability to sustain business success. In order to survive these challenges , there is an agreement between

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service design tools
Design Management Design Thinking Tools 

4 Service Design Tools to Focus on Consumers’ Needs

Dr Rafiq Elmansy 10/03/201611/17/2022service design tools 6 min read

Service design aims to improve both commercial and social services by putting the consumer in the heart of the process. Therefore, organizations that aim to achieve success and higher market

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open innovation
Design Management 

5 Successful Open Innovation Examples

Dr Rafiq Elmansy 09/26/201604/03/2023Open Innovation 7 min read

Both large and small companies have agreed that innovation and creativity are essential tools to sustain business success and improve market competitiveness. However, the traditional “closed” innovation model faced barriers

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productivity-tips
Design Management 

10 Productivity Tips for Designers

Dr Rafiq Elmansy 09/19/201604/03/2023Productivity Tips 7 min read

Many designers complain about a large number of tasks they have every day comparing with the time required to achieve it. If you are a freelance designer, the problem becomes,

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Design Management Design Thinking Tools 

Service Design Thinking: Putting Your Consumer First

Dr Rafiq Elmansy 09/05/201610/09/2022service design 5 min read

The design process involves multiple disciplines starting from the emphasize phase to the final product delivery. However, achieving a desirable design experience extends the borders of the product development to

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design education
Design Management 

What Designers Need to Learn Aside from Their Design Education

Dr Rafiq Elmansy 08/18/201604/03/2023design education 4 min read

In a conversation with one of my friends about the problems that designers face in their professional life, she highlighted that while designers may get good design-related skills during design

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design common myths
Design Management UX Design 

5 Common Myths About Design

Dr Rafiq Elmansy 08/15/201610/09/2022 7 min read

“Designers only do Photoshop work,” “They only think about colors,” ” Design only adds more cost to the project,” and other comments are common to hear if you are a

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UK Brexit
Design Management 

SWOT Analysis for the UK’s Brexit Decision to Leave the EU

Dr Rafiq Elmansy 06/27/201604/03/2023SWOT Analysis 9 min read

Last week, the UK decided to leave the European Union after more than 40 years of membership. The national referendum results were 51.9% to leave, while 48.1% to stay. The

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3D printing technology
Design Management Design Thinking Tools Ideate Implement 

Guide for 3D Printing Technologies

Dr Rafiq Elmansy 06/21/201610/09/20223D Printing Technology 5 min read

3D printing technology is one of the rapidly growing fields that has been involved in different industries including, but is not limited to industrial design, product design, and medical implementations.

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design in Egypt
Design Management 

Exploring Design in the Egyptian Creative Market (Infographic)

Dr Rafiq Elmansy 05/02/201604/03/2023design companies in Egypt, Design MENA, designers in Egypt 9 min read

There is an agreement between both scholars and practitioners about the important role of design and creativity in the following three fields: education, organization, and government. In a previous article,

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Sony Walkman
Design Management 

10 Product Design Icons from the 20th Century

Dr Rafiq Elmansy 04/14/201610/09/2022Product Design 9 min read

Following the product design timeline during the 20th century, we can observe that design has evolved to focus on the function rather than the form which dominated 19th-century design movements.

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Time management tips
Design Management 

10 Time Management Tips to Improve Innovation

Dr Rafiq Elmansy 04/11/201604/03/2023Time Management, Time Management Tips 9 min read

Design and innovation are one of the fields that require a long time for investigation and brainstorming in order to formulate a new creative idea and evaluate its viability in

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Design for social innovation
Design Management 

Applying Design and Innovation Framework in the Syrian Refugee Crisis

Ipek Altunmaral 03/25/201604/03/2023Design and Innovation 21 min read

Many European organizations have started looking at design tools to solve societal challenges such as integration of new migrant intakes. The solutions range from creating products, services, and toolkits to

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