Design Thinking Tools - Page 2 of 4 Archive

The Role of Storytelling in the Design Process

Dr Rafiq Elmansy 09/24/201810/09/2022Design Process, storytelling 6 min read

Storytelling is in the heart of our DNA as a human being, it helps us connect events is a holistic experience through time. This unique nature of stories makes it

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How to Apply Root Cause Analysis Using 5 Whys

Dr Rafiq Elmansy 08/02/201810/09/20225 whys, Root Cause Analysis 5 min read

The root cause analysis aims to dig deep into a particular problem to identify the primary cause behind it. One of the most significant challenges that face us when trying

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Guerrilla User Experience for Quick, Low-Budget Research

Dr Rafiq Elmansy 05/16/201810/09/2022Guerrilla User Experience 4 min read

Building a user-centered design requires a deep understanding of consumer experience, which can be only achieved through an in-depth research process prior to building the first product prototype. However, as

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Measuring the Impact of Design Thinking

Dr Rafiq Elmansy 04/10/201810/09/2022Design Thinking, design thinking ROI 6 min read

The term design thinking has been widely used to describe the application of design process’s characteristics and distinguish it from other development processes such as the focus of user needs.

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How to Create the System Thinking Diagrams

Dr Rafiq Elmansy 07/20/201710/09/2022Feedback Loops, System Thinking, System Thinking Diagrams 6 min read

Complex systems can’t be seen as individual parts. We need a broader perspective to see the whole pattern that causes the problem as many factors as affecting both the current

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What is Market Segmentation? Why is it Important?

Dr Rafiq Elmansy 07/10/201710/09/2022Market Segmentation 5 min read

The understanding of the target audience is crucial for building a viable product or service. Companies use the market segmentation in order to focus their production and marketing campaign on

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Why Do Companies Need the Creative Brief More Than Before?

Dr Rafiq Elmansy 07/05/201710/09/2022Creative Brief, Design Brief 5 min read

In order to have a clear vision about the new product development process, companies today are in greater need to write a creative brief. This is due to the nature of

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Creative Problem Solving: How to Turn Challenges into Opportunities

Dr Rafiq Elmansy 05/18/201710/09/2022Creative Problem Solving 6 min read

What if we can turn problems faced in projects into opportunities? There are various examples show that understanding the problem and provide a creative solution for it can lead to

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Visual Guide to the Customer Journey Mapping

Dr Rafiq Elmansy 05/15/201710/09/2022Customer Journey Map, Customer Journey Mapping 7 min read

According to the Digital Trend 2015 Report, customer experience is considered the most important factors to stand from your competitor in the business. This can be achieved only through understanding

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The Minimum Viable Product and Why It is Important

Dr Rafiq Elmansy 05/09/201710/09/2022Minimum Viable Product 5 min read

It doesn’t matter how solid is your business plan and market research conducted before pushing the product or service to the savagely competing market, there are always unexpected surprises. The

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How to Successfully Apply the Inspiration in Design Thinking

Dr Rafiq Elmansy 03/21/201710/09/2022Design Thinking 5 min read

In the last few decades, there were different models for the design thinking process that have been introduced such as the d.school design thinking, IDEO human-centered design, double diamond, IBM

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Design Thinking Guide: What, Why and How

Dr Rafiq Elmansy 02/01/201710/09/2022Design Thinking 18 min read

For many companies, the design process is still locked inside a small creative room. Designers do not effectively contribute to building the business as the design is seen as a

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No Good Service Design Without Good Storytelling

Dr Rafiq Elmansy 12/14/201610/09/2022service design 5 min read

The Human Being used stories since the dawn of civilization to as a method for communication, amusement, reflecting emotions, and telling their experience. Stories are a great tool to visualize

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Five Skills to Improve Your Strategic Thinking

Dr Rafiq Elmansy 11/02/201610/09/2022Strategic Thinking 7 min read

The ability to take strategic decisions can lead the organization to achieve business success as firms can’t preserve its existence without a strategy that maintains its long-term growth. Having the

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How to Use Task Analysis Grid in Service Design

Dr Rafiq Elmansy 10/24/201610/09/2022service design, task analysis grid 6 min read

Designers usually find themselves stuck in the communication with the other stakeholders in the project in order to understand the project challenges that need to be addressed. While they communicate

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4 Service Design Tools to Focus on Consumers’ Needs

Dr Rafiq Elmansy 10/03/201611/17/2022service design tools 6 min read

Service design aims to improve both commercial and social services by putting the consumer in the heart of the process. Therefore, organizations that aim to achieve success and higher market

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What Does the Systems Thinking Teach us About the Problems of Problem-Solving Practice

Dr Rafiq Elmansy 09/12/201610/09/2022Systems Thinking 8 min read

The systems thinking theory combines understanding how complex systems integrate with each other and solve complicated problems that involve multiple inputs outputs from these systems. The theory can also help

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Service Design Thinking: Putting Your Consumer First

Dr Rafiq Elmansy 09/05/201610/09/2022service design 5 min read

The design process involves multiple disciplines starting from the emphasize phase to the final product delivery. However, achieving a desirable design experience extends the borders of the product development to

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Webinar: Prototyping Using Adobe Experience Design

Designorate Team 08/23/201605/29/2022Adobe XD 1 min read

In Designorate, we aim to spread the word for the broader role of the design process inside the enterprise and build a consumer-centered culture inside individual firms. Therefore, we will

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Practice Guide to Solve Problems with TRIZ

Dr Rafiq Elmansy 08/16/201610/09/2022TRIZ 5 min read

Previously, we covered the TRIZ (Using the TRIZ Method for Creative Problem Solving) as one of the most effective methods to solve problems using innovative ideas. Unlike the other problem-solving